{"id":282,"date":"2019-06-12T12:11:34","date_gmt":"2019-06-12T12:11:34","guid":{"rendered":"http:\/\/www.appsandreports.com\/blog\/?p=282"},"modified":"2019-06-12T12:11:40","modified_gmt":"2019-06-12T12:11:40","slug":"top-10-resources-a-market-researcher-should-use","status":"publish","type":"post","link":"https:\/\/www.appsandreports.com\/blog\/top-10-resources-a-market-researcher-should-use\/","title":{"rendered":"Top 10 Resources a Market Researcher Should Use"},"content":{"rendered":"\n<p>Even though it is important, conducting a <strong>market research<\/strong> can be mildly infuriating.<\/p>\n\n\n\n<p>One of the most vital business strategy is to target customers and attract them to use your product.<\/p>\n\n\n\n<p>Companies use a lot of strategies like conducting interviews, focus groups, in-depth <strong>surveys<\/strong> and analysis of data.<\/p>\n\n\n\n<p>According to <em><strong>Statista<\/strong><\/em>, the global revenue of market research companies is <strong>$45.83 billion<\/strong>. That decides how much companies rely on Market resource services to attract audience.<\/p>\n\n\n\n<p>The <strong>top ten market research companies<\/strong> that contribute to global economy which researchers <em>must<\/em> use are listen below:<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">1) Adloonix<\/h4>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"134\" src=\"https:\/\/i0.wp.com\/www.appsandreports.com\/blog\/wp-content\/uploads\/2019\/06\/adloonix.jpg?resize=300%2C134\" alt=\"Adloonix logo\" class=\"wp-image-285\" srcset=\"https:\/\/i0.wp.com\/www.appsandreports.com\/blog\/wp-content\/uploads\/2019\/06\/adloonix.jpg?w=300&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.appsandreports.com\/blog\/wp-content\/uploads\/2019\/06\/adloonix.jpg?resize=201%2C90&amp;ssl=1 201w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/figure><\/div>\n\n\n\n<p><a href=\"https:\/\/adloonix.com\/\" target=\"_blank\" rel=\"nofollow noreferrer noopener\" aria-label=\"Adloonix (opens in a new tab)\">Adloonix<\/a> is a market research firm which performs every work related to market: from research to implementation.<\/p>\n\n\n\n<p>It is an independent digital agency which provides marketing solutions to business firms. <strong>Adloonix<\/strong> also conducts relevant researches and executes multi-channel strategies.<\/p>\n\n\n\n<p><strong>Modules:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Analyses the competitors, market and customers.<\/li><li>Displays ads to target audience.<\/li><li>Explores markets to find the best one for your company.<\/li><li>Sets up campaigns.<\/li><li>Devises promotional strategies.<\/li><li>Improves search results.<\/li><li>Plots SMM strategy.<\/li><li>Researches on target audience.<\/li><li>Detects keywords used by potential customers.<\/li><li>Effects visibility of a webpage.<\/li><li>Generating leads.<\/li><\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">2) Fresh Squeezed Ideas<\/h4>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"200\" height=\"200\" src=\"https:\/\/i0.wp.com\/www.appsandreports.com\/blog\/wp-content\/uploads\/2019\/06\/fresh-squeezed-ideas.png?resize=200%2C200\" alt=\"Fresh squeezed ideas logo\" class=\"wp-image-286\" srcset=\"https:\/\/i0.wp.com\/www.appsandreports.com\/blog\/wp-content\/uploads\/2019\/06\/fresh-squeezed-ideas.png?w=200&amp;ssl=1 200w, https:\/\/i0.wp.com\/www.appsandreports.com\/blog\/wp-content\/uploads\/2019\/06\/fresh-squeezed-ideas.png?resize=150%2C150&amp;ssl=1 150w, https:\/\/i0.wp.com\/www.appsandreports.com\/blog\/wp-content\/uploads\/2019\/06\/fresh-squeezed-ideas.png?resize=90%2C90&amp;ssl=1 90w\" sizes=\"auto, (max-width: 200px) 100vw, 200px\" \/><\/figure><\/div>\n\n\n\n<p><a href=\"https:\/\/www.freshsqueezedideas.com\/\" target=\"_blank\" rel=\"nofollow noreferrer noopener\" aria-label=\"Fresh Squeezed Ideas (opens in a new tab)\">Fresh Squeezed Ideas<\/a> is another firm which helps market researchers find the right strategy to promote their business. <\/p>\n\n\n\n<p>They use various tools and methodologies to help clients in implementing their strategies.<\/p>\n\n\n\n<p><strong>Methods:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Academic Lit Review<\/li><li>Affect Misattribution Procedure<\/li><li>Attribute Elicitation Task<\/li><li>Behavioral Experiments<\/li><li>Chart Audits<\/li><li>Competitive Analysis<\/li><li>Cognitive interview<\/li><li>Digital Anthropology and tracking<\/li><li>Ethnographic immersion<\/li><li>Focus groups<\/li><li>Horizon scanning<\/li><li>Predictive markets <\/li><\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">3) WMM GmbH<\/h4>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"415\" height=\"178\" src=\"https:\/\/i0.wp.com\/www.appsandreports.com\/blog\/wp-content\/uploads\/2019\/06\/wmm.png?resize=415%2C178\" alt=\"WMM Logo\" class=\"wp-image-287\" srcset=\"https:\/\/i0.wp.com\/www.appsandreports.com\/blog\/wp-content\/uploads\/2019\/06\/wmm.png?w=415&amp;ssl=1 415w, https:\/\/i0.wp.com\/www.appsandreports.com\/blog\/wp-content\/uploads\/2019\/06\/wmm.png?resize=300%2C129&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.appsandreports.com\/blog\/wp-content\/uploads\/2019\/06\/wmm.png?resize=210%2C90&amp;ssl=1 210w\" sizes=\"auto, (max-width: 415px) 100vw, 415px\" \/><\/figure><\/div>\n\n\n\n<p><a href=\"https:\/\/wmm.de\/en\/\" target=\"_blank\" rel=\"nofollow noreferrer noopener\" aria-label=\"WMM GmbH (opens in a new tab)\">WMM GmbH<\/a> is a Germany-based international market research agency which masters in fieldwork and consultancy.<\/p>\n\n\n\n<p>It mostly specializes in qualitative projects.<\/p>\n\n\n\n<p><strong>Methods:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Recruitment<\/li><li>Fieldwork<\/li><li>Management and Consultancy<\/li><\/ul>\n\n\n\n<p>WMM majorly concentrates on these three aspects but includes many other strategies to connect business firms and their customers.<\/p>\n\n\n\n<p><strong>Recruitment<\/strong> module contains: In-house panels, Client databases, Research promotion, Social Media, Proprietary app, CATI Recruitment.<\/p>\n\n\n\n<p><strong>Fieldwork<\/strong> module contains: UI\/UX Testing, Focus groups, Product testing, Online surveys, bulletin boards, journaling, Prototype testing, in-depth interviews and so on.<\/p>\n\n\n\n<p><strong>Management and Consulting<\/strong> module contains: Strategic research consulting, analysis, synthesis and reporting, international project management and so on.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">4) Starfish<\/h4>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"480\" height=\"150\" src=\"https:\/\/i0.wp.com\/www.appsandreports.com\/blog\/wp-content\/uploads\/2019\/06\/starfish.png?resize=480%2C150\" alt=\"Starfish logo\" class=\"wp-image-288\" srcset=\"https:\/\/i0.wp.com\/www.appsandreports.com\/blog\/wp-content\/uploads\/2019\/06\/starfish.png?w=480&amp;ssl=1 480w, https:\/\/i0.wp.com\/www.appsandreports.com\/blog\/wp-content\/uploads\/2019\/06\/starfish.png?resize=300%2C94&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.appsandreports.com\/blog\/wp-content\/uploads\/2019\/06\/starfish.png?resize=288%2C90&amp;ssl=1 288w\" sizes=\"auto, (max-width: 480px) 100vw, 480px\" \/><\/figure><\/div>\n\n\n\n<p><a href=\"http:\/\/www.starfishco.com\" target=\"_blank\" rel=\"nofollow noreferrer noopener\" aria-label=\"Starfish (opens in a new tab)\">Starfish<\/a> is a branding agency located in New York City. It is a combined source for all the features branding agencies, advertising agencies and marketing consultants have to offer.<\/p>\n\n\n\n<p><strong>Methods:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Branding strategies<\/li><li>Advertisement strategies<\/li><li>provides consultancy<\/li><\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">5) Brilliant Experience<\/h4>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/www.appsandreports.com\/blog\/wp-content\/uploads\/2019\/06\/BE-Logo-Only.png?resize=234%2C234\" alt=\"Brilliant Experience logo\" class=\"wp-image-289\" width=\"234\" height=\"234\" srcset=\"https:\/\/i0.wp.com\/www.appsandreports.com\/blog\/wp-content\/uploads\/2019\/06\/BE-Logo-Only.png?w=875&amp;ssl=1 875w, https:\/\/i0.wp.com\/www.appsandreports.com\/blog\/wp-content\/uploads\/2019\/06\/BE-Logo-Only.png?resize=150%2C150&amp;ssl=1 150w, https:\/\/i0.wp.com\/www.appsandreports.com\/blog\/wp-content\/uploads\/2019\/06\/BE-Logo-Only.png?resize=300%2C300&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.appsandreports.com\/blog\/wp-content\/uploads\/2019\/06\/BE-Logo-Only.png?resize=768%2C768&amp;ssl=1 768w, https:\/\/i0.wp.com\/www.appsandreports.com\/blog\/wp-content\/uploads\/2019\/06\/BE-Logo-Only.png?resize=90%2C90&amp;ssl=1 90w\" sizes=\"auto, (max-width: 234px) 100vw, 234px\" \/><\/figure><\/div>\n\n\n\n<p><a href=\"http:\/\/www.brilliantexperience.com\" target=\"_blank\" rel=\"nofollow noreferrer noopener\" aria-label=\"Brilliant experience (opens in a new tab)\">Brilliant experience<\/a> provides market research and audience insights by understanding the customer behavior. They perform qualitative and quantitative research to understand the customer&#8217;s psychological insights and help companies derive strategies.<\/p>\n\n\n\n<p><strong>Methods:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Identifies market opportunities<\/li><li>Helps you launch the right product for the right market<\/li><li>Measures and Optimizes market<\/li><li>Builds your CX<\/li><\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">6) Emerging Strategy <\/h4>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"200\" height=\"200\" src=\"https:\/\/i0.wp.com\/www.appsandreports.com\/blog\/wp-content\/uploads\/2019\/06\/emerging-strategy.png?resize=200%2C200\" alt=\"Emerging Strategy Logo\" class=\"wp-image-290\" srcset=\"https:\/\/i0.wp.com\/www.appsandreports.com\/blog\/wp-content\/uploads\/2019\/06\/emerging-strategy.png?w=200&amp;ssl=1 200w, https:\/\/i0.wp.com\/www.appsandreports.com\/blog\/wp-content\/uploads\/2019\/06\/emerging-strategy.png?resize=150%2C150&amp;ssl=1 150w, https:\/\/i0.wp.com\/www.appsandreports.com\/blog\/wp-content\/uploads\/2019\/06\/emerging-strategy.png?resize=90%2C90&amp;ssl=1 90w\" sizes=\"auto, (max-width: 200px) 100vw, 200px\" \/><\/figure><\/div>\n\n\n\n<p><a href=\"http:\/\/www.emerging-strategy.com\" target=\"_blank\" rel=\"nofollow noreferrer noopener\" aria-label=\"Emerging Strategy (opens in a new tab)\">Emerging Strategy<\/a> is the essential provider of decision support to many business executives and their support functions who need to drive business results. <\/p>\n\n\n\n<p>It provides insightful market intelligence to size market opportunities, monitor competitors, determine customer and channel needs.<\/p>\n\n\n\n<p><strong>Methods:<\/strong><\/p>\n\n\n\n<p><strong><em>B2B Market Analysis<\/em><\/strong><br>            &gt; Market Sizing<br>            &gt; Market Landscape<\/p>\n\n\n\n<p><strong><em>B2B Customer Insight<\/em><\/strong><br>            &gt; Competitors Market and Sales strategy<br>            &gt; Product portfolio<br>            &gt; Distribution strategy<br>            &gt; Business Partnerships<br>            &gt; Organization and Structure<br>            &gt; Manufacturing and Sourcing<\/p>\n\n\n\n<p><strong><em>Competitive Intelligence<\/em><\/strong><br>            &gt; Customer needs<br>            &gt; Product development<br>            &gt; Customer Satisfaction<\/p>\n\n\n\n<p><strong><em>Growth Strategy<\/em><\/strong><br>            &gt; New Market entry<br>            &gt; Product Launch<br>            &gt; Corporate development and M&amp;A<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">7) Usman Group<\/h4>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"200\" height=\"200\" src=\"https:\/\/i0.wp.com\/www.appsandreports.com\/blog\/wp-content\/uploads\/2019\/06\/usman-group.png?resize=200%2C200\" alt=\"Usman Group Logo\" class=\"wp-image-291\" srcset=\"https:\/\/i0.wp.com\/www.appsandreports.com\/blog\/wp-content\/uploads\/2019\/06\/usman-group.png?w=200&amp;ssl=1 200w, https:\/\/i0.wp.com\/www.appsandreports.com\/blog\/wp-content\/uploads\/2019\/06\/usman-group.png?resize=150%2C150&amp;ssl=1 150w, https:\/\/i0.wp.com\/www.appsandreports.com\/blog\/wp-content\/uploads\/2019\/06\/usman-group.png?resize=90%2C90&amp;ssl=1 90w\" sizes=\"auto, (max-width: 200px) 100vw, 200px\" \/><\/figure><\/div>\n\n\n\n<p><a href=\"http:\/\/www.usmangroup.com\" target=\"_blank\" rel=\"nofollow noreferrer noopener\" aria-label=\"Usman Group  (opens in a new tab)\">Usman Group <\/a>is an objective and research driven market strategy firm which believes that business is all about the customer.<\/p>\n\n\n\n<p><strong>Methods:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Customer, stakeholders and third party interviews<\/li><li>Identify patterns<\/li><li>Making solutions tangible using resources<\/li><li>Repeats the same process continuously<\/li><\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">8) Think with Google<\/h4>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i1.wp.com\/www.appsandreports.com\/blog\/wp-content\/uploads\/2019\/06\/think-with-google.jpg?fit=720%2C405\" alt=\"think with google logo\" class=\"wp-image-292\" width=\"406\" height=\"228\" srcset=\"https:\/\/i0.wp.com\/www.appsandreports.com\/blog\/wp-content\/uploads\/2019\/06\/think-with-google.jpg?w=1201&amp;ssl=1 1201w, https:\/\/i0.wp.com\/www.appsandreports.com\/blog\/wp-content\/uploads\/2019\/06\/think-with-google.jpg?resize=300%2C169&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.appsandreports.com\/blog\/wp-content\/uploads\/2019\/06\/think-with-google.jpg?resize=768%2C432&amp;ssl=1 768w, https:\/\/i0.wp.com\/www.appsandreports.com\/blog\/wp-content\/uploads\/2019\/06\/think-with-google.jpg?resize=1024%2C576&amp;ssl=1 1024w, https:\/\/i0.wp.com\/www.appsandreports.com\/blog\/wp-content\/uploads\/2019\/06\/think-with-google.jpg?resize=160%2C90&amp;ssl=1 160w\" sizes=\"auto, (max-width: 406px) 100vw, 406px\" \/><\/figure><\/div>\n\n\n\n<p><a href=\"http:\/\/www.thinkwithgoogle.com\" target=\"_blank\" rel=\"nofollow noreferrer noopener\" aria-label=\"Think with Google  (opens in a new tab)\">Think with Google <\/a>provides all the insights of whatever data you need which might help the marketers.<\/p>\n\n\n\n<p><strong>Tools:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Tests the speed of your website and lets you know how to optimize your website so you wouldn&#8217;t lose visitors.<\/li><li>Consumer Barometer &#8211; provides role of online sources in consumer journey.<\/li><li>Market Finder -helps you identify global markets.<\/li><li>Google trends &#8211; helps you analyse customer behavior.<\/li><li>helps your gauge trends in your region.<\/li><\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">9) Van Deusen and Levitt Associates<\/h4>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"226\" height=\"154\" src=\"https:\/\/i0.wp.com\/www.appsandreports.com\/blog\/wp-content\/uploads\/2019\/06\/vdla.png?resize=226%2C154\" alt=\"van deusen and levitt logo\" class=\"wp-image-293\" srcset=\"https:\/\/i0.wp.com\/www.appsandreports.com\/blog\/wp-content\/uploads\/2019\/06\/vdla.png?w=226&amp;ssl=1 226w, https:\/\/i0.wp.com\/www.appsandreports.com\/blog\/wp-content\/uploads\/2019\/06\/vdla.png?resize=132%2C90&amp;ssl=1 132w\" sizes=\"auto, (max-width: 226px) 100vw, 226px\" \/><\/figure><\/div>\n\n\n\n<p><a href=\"http:\/\/vdla-inc.com\" target=\"_blank\" rel=\"nofollow noreferrer noopener\" aria-label=\"VDLA  (opens in a new tab)\">VDLA <\/a>is a brand strategy and design developer which helps brands to convert into business models.<\/p>\n\n\n\n<p><strong>Methods:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Qualitative and quantitative market research<\/li><li>Brand positioning, strategy and architecture<\/li><li>Naming<\/li><li>Logo design<\/li><li>Print design<\/li><li>Brand exhibit design<\/li><li>Employee engagement<\/li><li>Implementation management<\/li><\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">10) Magnani<\/h4>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"412\" height=\"164\" src=\"https:\/\/i0.wp.com\/www.appsandreports.com\/blog\/wp-content\/uploads\/2019\/06\/magnani.png?resize=412%2C164\" alt=\"magnani logo\" class=\"wp-image-294\" srcset=\"https:\/\/i0.wp.com\/www.appsandreports.com\/blog\/wp-content\/uploads\/2019\/06\/magnani.png?w=412&amp;ssl=1 412w, https:\/\/i0.wp.com\/www.appsandreports.com\/blog\/wp-content\/uploads\/2019\/06\/magnani.png?resize=300%2C119&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.appsandreports.com\/blog\/wp-content\/uploads\/2019\/06\/magnani.png?resize=226%2C90&amp;ssl=1 226w\" sizes=\"auto, (max-width: 412px) 100vw, 412px\" \/><\/figure><\/div>\n\n\n\n<p><a href=\"http:\/\/www.magnani.com\" target=\"_blank\" rel=\"nofollow noreferrer noopener\" aria-label=\"Magnani  (opens in a new tab)\">Magnani <\/a>helps marketers from various complex businesses to make their brand experiences more effective to the customers.<\/p>\n\n\n\n<p>It provides UI\/UX design, marketing strategy, and market research services for enterprise businesses.<\/p>\n\n\n\n<p><strong>Methods:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Market Strategy<\/li><li>Unravel customer insights<\/li><li>design human-centered digital experiences<\/li><li>activates brands to drive revenue<\/li><\/ul>\n\n\n\n<p>They approach any situation by empathizing, defining, ideating, prototyping and testing.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Even though it is important, conducting a market research can be mildly infuriating. One of the most vital business strategy is to target customers and attract them to use your product. Companies use a lot of strategies like conducting interviews, focus groups, in-depth surveys and analysis of data. According to Statista, the global revenue of [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":283,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[15],"tags":[],"class_list":["post-282","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-market-research-services","entry","has-media"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Top 10 Resources a Market Researcher Should Use - AppsandReports.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.appsandreports.com\/blog\/top-10-resources-a-market-researcher-should-use\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Top 10 Resources a Market Researcher Should Use - AppsandReports.com\" \/>\n<meta property=\"og:description\" content=\"Even though it is important, conducting a market research can be mildly infuriating. 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